This technical toolkit, developed by FoodDrinkEurope in collaboration with Fedima, provides practical guidance to support small- and medium-sized enterprises (SMEs) in increasing the whole grain content of bread products across Europe. It addresses the current lack of harmonised definitions and regulatory frameworks for whole grains at EU level. Key findings and guidance: Health benefits and consumption gaps: Whole grains provide fibre, vitamins, minerals, antioxidan...

FoodDrinkEurope has published its Annual Report 2026 presenting the highlights of its work over the past year. Read more

FoodDrinkEurope’s latest Data & Trends 2026 report is now available, providing comprehensive statistics and insights on the EU food and drink industry. Data & Trends 2026 shows that the EU food and drink industry employs 4.8 million people, generates a turnover of €1.5 trillion and €300 billion in value added, making it the largest manufacturing industry in the EU. In half of the EU’s 27 Member States, the food and drink industry is the bigges...

FoodDrinkEurope is pleased to announce the election of Pablo Perversi, Europe Zone President at Danone, as its new President. Mr. Perversi was elected by FoodDrinkEurope’s Board of Directors, which convened on Thursday, 13 November. He takes over from Henrik Samuelson, former Paulig SVP Consumer Brands, who held the position of President at FoodDrinkEurope this past year. Mr. Perversi said he was honoured to be taking over the presidency and laid out his hopes for...

The European Commission published their latest food and feed simplification package. For a package intended to simplify food and feed safety rules, it doesn’t go far enough. While there are a few welcome measures for food and drink manufacturers, Europe’s largest manufacturing industry, the ‘middle of the chain’ remains largely overlooked in this legislative package. We need a stronger commitment to cutting red tape where it matters for the food and...