News

One of the freshest and most innovative additions to Coca-Cola Bulgaria's portfolio - Schweppes Pink Grapefruit - was awarded in the "Best New Product - Beverages" category at the PROGRESSIVE AWARDS. At the sixth edition of the prestigious competition, a total of 15 statuettes were awarded. The winners in each category, including retailers, manufacturers, brands, and projects from the country's fast-moving consumer goods sector, were selected following a...

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What AI tools have you implemented and what activities do they serve? Are you planning any new integrations? Some key AI tools and applications we've implemented include: chatbots and virtual assistants for employee support. Also - computer vision applications in the warehouse operations (Vision Picking) and in the retail environment with image recognition for shelf inspection in the outlet instead of manual surveys. Predictive maintenance models to reduce equipment do...

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Danone, a leading name in the global dairy industry, has announced a strategic investment of €70 million ($76 million) to enhance its medical nutrition production capabilities in France. This investment will focus on a new production line at the Steenvoorde site in northern France, which is set to produce approximately 20 million liters of medical nutrition annually. This substantial financial commitment includes €60 million dedicated to producing around 30 recip...

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The alcohol market continues to evolve, and more unconventional offerings are being sought. What is your vision for the future of the spirits portfolio of Coca-Cola HBC Bulgaria? For us, having something to offer at any time of day, any day of the week is important. This implies being attractive to those who consume so-called "pure" drinks, as well as to everyone for whom cocktail culture is preferred. Interestingly, for example, cocktails that use tequil...

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"Kenar" Transformation (www.forbesbulgaria.com)

Talar Foods' recovery process is going fast, and manager Mehmet Rafet is trying to show that Kenar is developing the potential to be much more than a popular salad brand produced in the state-of-the-art factory near Elin Pelin. Read more

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