- Mr. Naydenov, how does "Mondelez" change the market and what standards does it impose on it?   - "Mondelez" is a company that strives to change the market by responding to demand through investment in new products or by directing the market in a direction where the company believes it has potential. and on-the-go consumption, which is a large part of our portfolio. These are products that people buy while on the move, work while meeting friend...

Coca-Cola HBC Bulgaria announces two new key appointments to its management team as part of its long-term strategy to develop talent and strengthen its leadership position in the market. With these changes, the country's largest beverage producer underscores its commitment to providing career growth and internal development opportunities for its team members, while continuing to focus on developing an innovative and sustainable business. Yordan Slavov, who held the Cof...

With many years of experience in the sector and proven leadership skills, he heads the Bulgarian team of 1000 professionals responsible for the company’s development and its various lines of business in the country. Stefanov will succeed Saša Marković who takes over a new role within the Coca-Cola HBC. “After almost two decades as part of the Coca-Cola HBC Bulgaria family, the trust placed in me to take over the company’s management means a lot....

More than 1,500 decares of polluted land close to water bodies were cleaned by hundreds of Coca-Cola HBC Bulgaria employees and partners during the 17th annual "My Green City" volunteer initiative. This event supports World Cleanup Day and is held in collaboration with bTV's "Let's Clean Bulgaria Together" campaign. The largest group of volunteers rolled up their sleeves in the capital, cleaning polluted areas in North Park, covering over 500 de...

Transaction unites two iconic businesses with complementary footprints and portfolios of beloved brands Enables Mars to further shape the future of snacking and serve more consumers globally Kellanova shareholders to receive $83.50 per share in cash Strong cultural fit, bringing together two values-based and purpose-led businesses Mars, Incorporated, a family-owned, global leader in pet care, snacking and food, and Kellanova (NYSE: K), a leading company in global...